Beat the Scroll - The Content Marketing Podcast · Wander

Learn To Go Viral Whenever You Want: A Guide To Analysing Content w/ Tasleem Ahmad Fateh

·1 hr 11 min·4 clips
Tasleem says his first viral post broke 1,000 likes and kept climbing until midnight.
1. Beat the Scroll - The Content Marketing Podcast centers this episode on Tasleem Ahmad Fateh and his LinkedIn growth strategy. 2. Chloe hosts Tasleem, whom she calls the “Robin Hood of LinkedIn,” because he shares tactics publicly and frames his work around giving more than taking. 3. The episode asks what it takes to “go viral whenever you want” by studying content, testing formats, and repeating what works. 4. Tasleem says he started by making videos explaining why other people went viral, including hooks like “I made $40,000 last month.” 5. He describes learning video editing in Premiere Pro through YouTube after his wife already had Adobe Creative Cloud. 6. Tasleem says the hardest part of content is combining design, animation, graphics, transitions, and sound into one piece. 7. He argues that visual storytelling is how people live and remember information, and he points to Hollywood and books adapted into films. 8. Tasleem says social media and content creation are mentally hard because he has to be open and vulnerable online. 9. He describes the “personality wavelength concept” as posting happy, sad, sassy, and sarcastic sides instead of one fixed persona. 10. Tasleem says that showing different parts of personality is a market research method for personal branding. 11. He says many LinkedIn creators are boring because they repeat similar messaging and safe content. 12. Tasleem says he wants to post twice a week and still get the results that top solopreneurs get from much higher posting frequency. 13. He says some creators sacrifice bigger gains for immediate conversions, while he wants a longer-term payoff similar to MrBeast. 14. Tasleem says LinkedIn still has less noise than other platforms on holidays, and he cites Christmas Day as a time when his reach and engagement rose by about 60%. 15. He says the platform is changing fast because more people now accept video, and he thinks that gap is the main opportunity. 16. Tasleem argues that he can predict what works by studying viral posts, then applying those learnings to his own content. 17. The conversation is informal and enthusiastic, with Chloe and Tasleem exchanging compliments and practical observations about content. 18. The pace is energetic and technical, with long stretches on strategy, lighting, editing, and platform behavior. 19. Listeners who care about LinkedIn growth, creator strategy, and video content. 20. Listeners looking for a story-driven episode with little interest in LinkedIn tactics.

As heard by us

A steady look at why viral content sticks, with a practical take on platform choice.

Beat the Scroll spends most of its time on why content catches on, and it is strongest when Tasleem Ahmad Fateh argues that the point is to study why something went viral in the first place.

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Why you'd press play

Learn how to read viral hooks and why they stop the scroll.

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