Reshaping the Medical Communications World through AI: Jason Gardner, SVP, Head of Medical, Real Chemistry

·21 min·1 clip

ISMPP’s AI task force published a position statement on ethical use, privacy, transparency, and bias.

Manchester is where the episode gets practical. Aaron Strout frames Jason Gardner's arrival around Real Chemistry's new Manchester office, the recruiting work ahead, and the early shape of his leadership role. The tone is friendly, but it stays close to the work. Manchester comes across as a smart bet for medical communications talent, with analytics helping make the case for building a hub there. Then Aaron turns to AI. He asks about ISMPP, and Jason spells it out as the International Society for Medical Publication Professionals, serving people across pharma, biotech, and devices. Publications were where it started, but Jason says the group now reaches into broader medical communications and pushes for better practice across the field. The AI section has urgency without the usual sparkle dust. Jason says the task force published a position statement because the technology is already changing the industry, and medical communicators need a shared way to respond. The categories stay plain: ethical use and accountability, data privacy and transparency, bias reduction, accessibility, advocacy, and responsible community engagement. Aaron catches the operating model underneath it, especially the three-part rhythm of education and training, implementation and use, and advocacy with community engagement. That keeps the conversation out of gadget mode. The point is for medical communicators to help steer how AI enters their work, not wait around for tools to make the rules. The cold open also hints at a softer thread about strategy, what the word means, and why a lighter touch can sometimes land better. By the end, Aaron brings it back to Jason as a new colleague, Real Chemistry's head of medical, and a leader looking for sharp people in Manchester.

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